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Yes, they’ve all come at once! Another big delivery of brand new Evolution models made especially for us. And as with all Evolution models they are very well made with high quality frames and lenses yet retailing at really affordable prices. Where to start?!Evolution Dude…this is a smaller fit model ideally suited to teenagers and people with smaller faces. It’s a true sports style model suited to multiple different sports. The straight, super slim temples make it ideal for wearing with a helmet …

This is the time of the year (here in the UK) when the sun is at its strongest – this strength of the sun's ultraviolet (UV) radiation is expressed as a Solar UV Index or Sun Index. The UV Index does not exceed 8 in the UK (8 is actually rare; 7 can occur on exceptional days such as this period around the summer solstice). Indices of 9 and 10 are common in the Mediterranean area. What we do know now is that prolonged exposure to solar UV radiation can result in acute and chronic health effects o …

Genuine innovations in the world of sunglasses and eyewear are few and far between. Hard to believe for example that polarised lenses were invented in the early 1930's! But we've just taken delivery of a new range from the American brand Tifosi (I know....it doesn't sound American....it's actually the Italian word for "super enthusiast"). Their new model called 'Escalate' is genuinely ground breaking. It's a concept they have called Interchangeable Componet System and for the first time, you n …